Customize search results based on business context
Provide more relevant search results by dynamically customizing content based on business context, user intent, and preferences, improving user experience and driving higher engagement.
Business Objective:Search & Merchandising
Industry:General
User Persona:
Merchandising Manager
Content Strategist
CX Manager
Personalization Specialist
Digital Marketer
Product:
Search
Use Case
As a Digital Marketer, I want to customize search results dynamically based on user behavior and preferences to provide more relevant content and improve user engagement.
Value for You
So that my customers receive relevant content based on their intent and preferences, making it easier for them to find what they need and engage more deeply with the brand.
Value for Your Customer
So that we can increase engagement, improve search result relevance, and boost conversions by tailoring content to individual users’ business context.
Solution Statement
With Sitecore Search, you can dynamically customize search results based on user behavior, business context, and preferences. Deliver personalized content that enhances the search experience, driving higher engagement and improving conversions.